Part 2: Rubik’s Cube advertising

Yesterday’s Rubik’s Cube campaign was interesting enough for me to look at some of the other campaigns they have done. To my delight, they have done some pretty good work. After a little bit of research I came across this campaign for their 25th anniversary back in 2005.

Discombobulated Rubik’s Cube advertising

Are you like me and absolutely hate Rubik’s Cubes? I can’t stand them. Yet every time I see one I can’t help but play with it for 15 or 20 minutes before throwing it back down in a fit of frustration. What’s their deal? Sitting there, urging us to solve their impossible puzzle.

What if other things in life were as disarranged as a Rubik’s Cube? That’s the approach the following campaign takes. And as much as I can’t stand the toy, the ads are pleasantly disturbing.