Here is a good campaign for Pizzetta, a pizzeria in Glenwood, Durban, South Africa. You don’t see a lot of local pizza places advertising, and when they do it is very standard menu/price messaging. It is rare that they’d hire an agency and create a creative advertising campaign. But that’s what these guys did, and it’s pretty good too (the advertising, if I’m ever in Durban I’ll see if the pizza lives up to the ad).
The following is a review of some of the most recent Molson Canadian advertising campaigns. Starting off, of course with the most popular of all, the “I Am Canadian” campaign.
Molson Canadian is not the greatest beer out there. It’s not even the greatest Canadian beer. In fact, in my opinion, it’s actually a pretty lousy beer. Yet, it’s appropriately named “Canadian”, which naturally gives them the opportunity to do some really great advertising work in relating to the rest of the country.
Montreal Canadiens tough-guy Georges Laraque, is in the middle of a controversy after appearing in a television commercial for an alcoholic energy drink called Octane 7.0. The ad has been labeled as sexist as it is nothing but women in tight outfits stretching and playing road hockey for 60-seconds.
Laraque has apologized for the commercial, saying he should never have done the ad, and is sorry if he offended anyone. Watch the commercial below:
Here is a good spot by Midas, a Canadian auto shop that specializes in tires, brakes and repairs. It is a mock news report about a police chase in Canada. The commercial is about a year old, but it is still running. I remember how much I liked it last year, and saw it again recently and thought I’d post it here.
Not much can be said about the spot, it pretty much speaks for itself. Check it out below.
After General Motors’ financial bailout, they went through a reorganization process, eliminating their weaker brands and focusing on the strong ones. Chevrolet, Buick, GMC and Cadillac. Now, they’re offering a 60-day satisfaction guarantee, straight from the mouth of the new Chairman Ed Whitacre. Check it out.
I’ve uploaded a new version of the header to the site. I figured I would try it out for a while. Let me know what you think.
Also, a quick hit on some classic vintage advertising. Oh, how times have changed. Check out these oldie’s and let me know if you think they’d work in today’s society?
Marketing Magazine is reporting that Mr. Sub has fired their advertising agency, Bos, due to complaints that one of their new television commercials is homophobic. The complaint is that the commercial downplays the moment of coming out to your family, which can be a very difficult situation. Watch the commercial below, and judge for yourself.