Audi – Intelligently Combined

September 10, 2009

indexHere is a new commercial for the Audi A4 2.0 TDI. The spot uses an interesting approach to car advertising. Highlighting all of the different components of the car being put together in some sort of gigantic Rubik’s Cube. We’ve come a long way from the Model T Ford production line, haven’t we?

Anyways, the spot is nice. And it’s always refreshing to see a car commercial that tries to be creative. We’ve seen enough commercials of cars simply driving down a long highway with a forgettable voiceover explaining how much better this vehicle is than any other.

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Audi vs. BMW – Advertising battle

September 2, 2009

Nothing like a good old fashioned advertising battle between two heated competitors. This time, we see two luxury car companies, Audi and BMW slugging it out on the streets of California.

Now these two have been at it before. Round one would have taken place in 2006, in a four-way battle with a series of print ads from BMW, Audi, Subaru and Bentley. See round one here.

But now we’re on to round two. It started out with Audi advertising their new Audi A4 with a billboard at the corner of Santa Monica Blvd. The headline reads “your move BMW”, challenging their competitor to top their latest luxury car.

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